In LibraryAware, a promotion is a collection of all of the Items used to promote a specific program or service.   For example, a promotion for your Toddler Story Hour will contain all brochures, e-blasts, Facebook posts, and media releases about that event.

Items are the materials that you create to promote a program or service.  This can include items such as brochures, e-blasts, Facebook posts, and media releases.

For tips on organizing your promotions and items, see our Best Practices: Naming and Organizing Promotions and Items.