Help Your Library Get the Most Out of LibraryAware
Whether you're just starting out or have been using LibraryAware for a while, you know there's a lot you can do with it. From creating emails and flyers to designing social media posts and creating book carousels for your website, LibraryAware offers numerous ways to craft and share engaging materials with your audience.
We understand that promoting your library, programs, collections, and services can be time-consuming, so we're here to help! Here are some tips, strategies, and resources to make sure you are getting the most out of your LibraryAware subscription.
Jump to a section:
- Make it Easy to Create
- Check Your Connections
- Try a Template
- Promote Your Collection and Connect with Readers
- Focus on NextReads
- Get Up to Speed with Training and Tips
Make it Easy to Create
Check staff access
First things first, who’s going to be creating content in LibraryAware? Is it just you, or will others be joining in? Make sure everyone can sign into your library’s account and knows about LibraryAware. Remember, you can invite as many users as you need and even set access levels. So, get inviting!See: Managing Users – Frequently Asked Questions
Create your custom branding
Before you dive into designing, take a few minutes to set up your branding sets. And give your sets a periodic review to keep them current. This will save you time and ensure you’re using the right logos and colors. Make as many branding sets as you need for all the departments, groups, and initiatives in your library.See:
- How do I add my library’s branding?
- How do I edit my library’s branding?
- How do I create custom branding in Publisher?
Upload official library images
Got that stunning picture of your library’s exterior? Don’t let it get lost on someone’s desktop or a thumb drive. Upload all your approved images, templates, logos, and more to LibraryAware. This way, you and other creators can easily access them whenever needed.
Add folders
Whether your library has one location or many, planning ahead will keep your account organized. Use folders to make your account easy to search and maintain.
Check Your Connections
Link to your catalog
Make sure your titles featured in NextReads newsletters and e-blasts automatically link to your catalog. Our Support team initially sets up catalog links, but if your library changes catalogs, you’ll want to update them. Contact us at libraryaware@ebsco.com for help with coding the links.
Link to your social accounts
Want to share your LibraryAware creations on Facebook and Instagram? First, you need to authorize your social media accounts in LibraryAware.
Enable Baker & Taylor carts for NextReads
With hundreds of titles recommended by NoveList experts, NextReads Advance Lists are great for collection development. If you use Baker & Taylor, you can enable a B&T Cart within LibraryAware to quickly add titles to your collection.
Try a Template
Find inspiration on the homepage
Feeling overwhelmed and running low on inspiration? Head to the front page of LibraryAware! You'll find newly released templates at the top, regularly updated "LibraryAware Staff Picks" for timely options, and the "Trending Now" section to see what other users are loving. It's a great place to discover popular templates and ensure you don't miss any upcoming holidays or celebrations.
Use a coordinated set of templates to promote resources
Struggling to let your patrons know about all the amazing resources and services you offer? LibraryAware has you covered with coordinated sets of templates for NoveList Plus, NoveList Select, LearningExpress, BlueCareer, and more. These sets include a variety of templates like flyers, digital signage, and e-blasts, all designed to promote your resources. Find the templates by searching for the resource's name. To promote any resource, search for templates using the keyword databases.
Promote Your Collection and Connect with Readers
Promote your collection everywhere
The soul of a library is its books, and it's important to remind people of that. Beyond creating various promotional materials like book display signs, bookmarks, reading maps, and booklists, you can also insert collection promotions into your program promotions. For example, if you're making a flyer for a pottery class, why not add a related "Pottery for Beginners" book jacket to the flyer? Think, "If you like this program, you might like this book!" You can promote books practically anywhere.See:
Connect with readers of all interests
With tons of ready-to-go templates to tie reading into pop culture, suggest read-alikes for popular titles, highlight award winners, and more, LibraryAware helps you connect with readers of all interests.
See:
Focus on NextReads
Set up NextReads newsletters
NextReads newsletters are included in your LibraryAware subscription and offer curated reading recommendations delivered straight to your patrons' inboxes. Written by the award-winning book experts at NoveList, these newsletters arrive ready to go out to your patrons. You don’t have to do anything (unless you want to!). Email us at libraryaware@ebsco.com to enable NextReads.
Promote NextReads through print, social media, and email
Promoting your NextReads newsletters is the fastest way to get more subscribers. We’ve done the design work for you with graphics perfect for your website, social platforms, and digital displays, plus plenty of flyers, signs, and even an e-blast template. Search NextReads on the homepage and filter by format to find what you need.
Add NextReads book carousels for your website
Need engaging and ever-changing content for your website? You can tie content from any of the NextReads newsletters to book carousels on your website. Choose your carousel layout, select which newsletter to use, and simply add the provided code to your website. The titles will automatically refresh when a new issue is published.
Get Up to Speed with Training and Tips
Attend a live webinar or watch a recording
Looking to learn more about using LibraryAware? We offer free live and recorded training webinars perfect for new users or those looking for a refresher on key features.
Reach out for support
Need help? You can reach out to the support reps at LibraryAware via live chat (look for the “Stuck? Chat with us!” widget at the bottom left of any page in LibraryAware) or email (libraryaware@ebsco.com). Our Support team is fantastic at answering any questions you may have.
Sign up for news and announcements
Looking for inspiration and news for everyone working with readers, promoting their library, and looking for staff training opportunities? Stay in touch with us and sign up for news from NoveList! You can unsubscribe at any time.